101 Design Methods
€26.71
Shipping in 4/5 days
Product Information
| ISBN | 9781118083468 |
|---|---|
| Publisher | John Wiley & Sons Inc |
| Publishing Date | 23/10/2012 |
| Price (excl. tax) | €25.20 |
| Tax | €1.51 |
| Price (incl. tax) | €26.71 |
| Availability | 1 unit in external warehouse |
Product Description
The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.