Customer Portfolio Management

€35.90


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Product Information

ISBN9780262049627
PublisherMIT Press Ltd
Price (excl. tax)€33.87
Tax€2.03
Price (incl. tax)€35.90
Availability4 units in external warehouse

Product Description

How to create value with all the customers in a portfolio, from the stronger relationships that increase profit margins to the weaker relationships that increase scale.