Essentials of Pricing Analytics

€68.90


Available for sending in 4/5 days

Product Information

ISBN9780367363239
PublisherTaylor & Francis Ltd
Price (excl. tax)€65.00
Tax€3.90
Price (incl. tax)€68.90
Availability2 units in external warehouse

Product Description

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.