Sport Consumer Behaviour

€77.90


Available for sending in 4/5 days

Product Information

ISBN9780367552435
PublisherTaylor & Francis Ltd
Price (excl. tax)€73.49
Tax€4.41
Price (incl. tax)€77.90
Availability1 unit in external warehouse

Product Description

Now in a fully revised and updated second edition, this textbook offers a complete introduction to consumer behaviour in sport and recreation. Combining theory and cutting-edge research with practical guidance and advice, it helps students and industry professionals become more effective practitioners.