Not Born Yesterday
€33.90
Available for sending in 4/5 days
Product Information
| ISBN | 9780691178707 |
|---|---|
| Publisher | Princeton University Press |
| Price (excl. tax) | €31.98 |
| Tax | €1.92 |
| Price (incl. tax) | €33.90 |
| Availability | 4 units in external warehouse |
Product Description
Why people are not as gullible as we thinkNot Born Yesterday explains how we decide who we can trust and what we should believe-and argues that we're pretty good at making these decisions. In this lively and provocative book, Hugo Mercier demonstrates how virtually all attempts at mass persuasion-whether by religious leaders, politicians, or ad