
Advertising and a Democratic Press
€112.90
Available for sending in 4/5 days
Product Information
| ISBN | 9780691633930 |
|---|---|
| Publisher | Princeton University Press |
| Price (excl. tax) | €106.51 |
| Tax | €6.39 |
| Price (incl. tax) | €112.90 |
| Availability | 1 unit in external warehouse |
Product Description
In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with