Consumer Psychology in a Social Media World

€79.90


Available for sending in 4/5 days

Product Information

ISBN9780765646941
PublisherTaylor & Francis Ltd
Price (excl. tax)€75.38
Tax€4.52
Price (incl. tax)€79.90
Availability5 units in external warehouse

Product Description

Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals.