Integrated Digital Marketing in Practice

€66.90


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Product Information

ISBN9781009204378
PublisherCambridge University Press
Price (excl. tax)€63.11
Tax€3.79
Price (incl. tax)€66.90
Availability1 unit in external warehouse

Product Description

A comprehensive guide to the transformative effect of digital technologies on all of the key practices of marketing, considering a broad range of organization types, sizes and markets, with a wide range of learning features and instructor resources.