Public Relations Planning

€98.90


Product Information

ISBN9781032565804
PublisherTaylor & Francis Ltd
Price (excl. tax)€93.30
Tax€5.60
Price (incl. tax)€98.90
AvailabilityUnavailable

Product Description

Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the authors bring years of practical experience to the project, helping students see how theoretical elements fit together in reality.