
Shifting the Marketing Mindset
€55.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781032728032 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €52.74 |
| Tax | €3.16 |
| Price (incl. tax) | €55.90 |
| Availability | 2 units in external warehouse |
Product Description
A clarion call for marketing to return to its roots and integrate sustainability principles, this book illustrates how the marketing function can drive organizations, delighting customers and impacting positively on society and the environment.