The Retail Revival

€23.90


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Product Information

ISBN9781118489673
PublisherJohn Wiley & Sons Inc
Price (excl. tax)€22.55
Tax€1.35
Price (incl. tax)€23.90
Availability2 units in external warehouse

Product Description

Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters.