Marketing for Tourism and Hospitality
€76.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781138121294 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €72.55 |
| Tax | €4.35 |
| Price (incl. tax) | €76.90 |
| Availability | 2 units in external warehouse |
Product Description
This is an accessible resource preparing students for the challenges of tourism and hospitality marketing globally. It offers a clear articulation of the changing landscape, a comprehensive introduction to the three underpinning themes of collaboration, technology and experiences, and a plentiful supply of international case material.