Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)

€198.90

Replaced by 9781337110211


Available for sending in 4/5 days

Product Information

ISBN9781285187815
PublisherCengage Learning, Inc
Price (excl. tax)€187.64
Tax€11.26
Price (incl. tax)€198.90
Availability2 units in external warehouse

Product Description

Lets you place yourself in the midst of fast-paced world of advertising. This book combines an understanding of advertising strategy and important theory with real-world applications. It equips you with the tools, knowledge, and practice to get results in advertising and business.