
Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card)
€198.90
Replaced by 9781337110211
Available for sending in 4/5 days
Product Information
| ISBN | 9781285187815 |
|---|---|
| Publisher | Cengage Learning, Inc |
| Price (excl. tax) | €187.64 |
| Tax | €11.26 |
| Price (incl. tax) | €198.90 |
| Availability | 2 units in external warehouse |
Product Description
Lets you place yourself in the midst of fast-paced world of advertising. This book combines an understanding of advertising strategy and important theory with real-world applications. It equips you with the tools, knowledge, and practice to get results in advertising and business.