Data-Driven Personalization
€52.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781398614604 |
|---|---|
| Publisher | Kogan Page Ltd |
| Price (excl. tax) | €49.91 |
| Tax | €2.99 |
| Price (incl. tax) | €52.90 |
| Availability | 4 units in external warehouse |
Product Description
Your customers expect highly personalized experiences. Discover exactly how to deliver by collecting the right data and crafting messages that tap into behavioral psychology.