Marketing Essentials

€100.90


Available for sending in 4/5 days

Product Information

ISBN9781408073681
PublisherCengage Learning EMEA
Price (excl. tax)€95.19
Tax€5.71
Price (incl. tax)€100.90
Availability2 units in external warehouse

Product Description

Explains the nature of marketing and the importance of understanding the complexities of the market place in a concise manner. In this book, the strategic content makes it suitable for use on strategic marketing, marketing analysis and marketing management courses.