Qualitative Methods in Business Research
€90.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781446273395 |
|---|---|
| Publisher | Sage Publications Ltd |
| Price (excl. tax) | €85.75 |
| Tax | €5.15 |
| Price (incl. tax) | €90.90 |
| Availability | 2 units in external warehouse |
Product Description
Covering all the major qualitative approaches in business research (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical, how-to guide shows how qualitative methods are used within management, marketing and organizational studies.