Cases on Strategic Social Media Utilization in the Nonprofit Sector

€248.90


Product Information

ISBN9781466681880
PublisherIdea Group,U.S.
Price (excl. tax)€234.81
Tax€14.09
Price (incl. tax)€248.90
AvailabilityUnavailable

Product Description

Brings together cases and chapters that examine both the practical and theoretical components of creating an online social community for nonprofit organisations. The technologies discussed in this book provide organisations with the necessary cost-effective tools for fundraising, marketing, and civic engagement.