Business Research Methods
€96.90
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Product Information
| ISBN | 9781473791343 |
|---|---|
| Publisher | Cengage Learning EMEA |
| Publishing Date | 02/02/2024 |
| Price (excl. tax) | €91.42 |
| Tax | €5.48 |
| Price (incl. tax) | €96.90 |
| Availability | 7 units in external warehouse |
Product Description
Business Research Methods covers all the stages in undertaking research using a clear, structured step-by-step guide. Christina Quinlan''s qualitive and holistic approaches are combined with William Zikmund''s quantitative and advanced methods in this fully updated third edition, to give students a broad spectrum of approaches for their research project. This comprehensive text is essential reading for all business students getting to grips with research methods for their project.