
Strategic Social Marketing
€92.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781526446046 |
|---|---|
| Publisher | Sage Publications Ltd |
| Price (excl. tax) | €87.64 |
| Tax | €5.26 |
| Price (incl. tax) | €92.90 |
| Availability | 2 units in external warehouse |
Product Description
Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.