Retail Marketing Management
€69.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781526446855 |
|---|---|
| Publisher | Sage Publications Ltd |
| Price (excl. tax) | €65.94 |
| Tax | €3.96 |
| Price (incl. tax) | €69.90 |
| Availability | 1 unit in external warehouse |
Product Description
A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement.