Sport Business in Leading Economies

€71.90


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Product Information

ISBN9781838679231
PublisherEmerald Publishing Limited
Price (excl. tax)€67.83
Tax€4.07
Price (incl. tax)€71.90
Availability8 units in external warehouse

Product Description

From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.