Crossing the Chasm

€23.90


Available for sending in 4/5 days

Product Information

ISBN9781841120638
PublisherJohn Wiley and Sons Ltd
Price (excl. tax)€22.55
Tax€1.35
Price (incl. tax)€23.90
Availability2 units in external warehouse

Product Description

In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.