Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

€61.90


Available for sending in 4/5 days

Product Information

ISBN9781911635482
PublisherGoodfellow Publishers Limited
Price (excl. tax)€58.40
Tax€3.50
Price (incl. tax)€61.90
Availability1 unit in external warehouse

Product Description

Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.