Brainfluence : 100 Ways to Persuade and Convince Consumers with Neuromarketing

€25.50


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Product Information

ISBN9781118113363
PublisherJohn Wiley & Sons Inc
Price (excl. tax)€24.06
Tax€1.44
Price (incl. tax)€25.50
Availability4 units in external warehouse

Product Description

Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns.