Buy-Ology
€11.75
Available for sending in 4/5 days
Product Information
| ISBN | 9781847940131 |
|---|---|
| Publisher | Cornerstone |
| Price (excl. tax) | €11.08 |
| Tax | €0.67 |
| Price (incl. tax) | €11.75 |
| Availability | 12 units in external warehouse |
Product Description
Buyology shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company.