Platform Revolution
€20.90
Product Information
| ISBN | 9780393354355 |
|---|---|
| Authors | Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary |
| Publisher | WW Norton & Co |
| Format | Paperback |
| Number of pages | 352 |
| Weight (kg) | 0.286 |
| Publishing Date | 29/08/2017 |
| Price (excl. tax) | €19.72 |
| Tax | €1.18 |
| Price (incl. tax) | €20.90 |
| Availability | Unavailable |
Product Description
Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.