
The Adweek Copywriting Handbook
€28.90
Available for sending in 4/5 days
Product Information
| ISBN | 9780470051245 |
|---|---|
| Publisher | John Wiley & Sons Inc |
| Price (excl. tax) | €27.26 |
| Tax | €1.64 |
| Price (incl. tax) | €28.90 |
| Availability | 2 units in external warehouse |
Product Description
The Adweek Copywriting Handbook covers every aspect of the copywriting process in simple and easy-to-understand steps for young advertising professionals and old pros alike. Starting at the very beginning of the process, the book shows copywriters how to get prepared to write on a product before moving on to the act of writing itself.