The Art of Immersion

€ 19,90


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Informação do Produto

ISBN9780393341256
EditoraWW Norton & Co
Publishing Date05/03/2012
Preço (iva excl.)€ 18,77
Imposto€ 1,13
Preço (iva inc.)€ 19,90
Disponibilidade2 unidades em armazém externo

Descrição do Produto

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate—as experiences to immerse ourselves in at will. Frank Rose introduces us to the people who are reshaping media for a two-way world, changing how we play, how we communicate, and how we think.