Marketing the Professional Services Firm
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Informação do Produto
| ISBN | 9780470011737 |
|---|---|
| Editora | John Wiley & Sons Inc |
| Preço (iva excl.) | € 57,45 |
| Imposto | € 3,45 |
| Preço (iva inc.) | € 60,90 |
| Disponibilidade | 2 unidades em armazém externo |
Descrição do Produto
The reach of the professional services sector has become vast and global now including everything from big accountancy and consultancy firms to the services division of such giants as IBM leading to a number of new challenges, the biggest of which is the maturing of the market. New thinking is required.