Public Relations Planning
€ 98,90
Informação do Produto
| ISBN | 9781032565804 |
|---|---|
| Editora | Taylor & Francis Ltd |
| Preço (iva excl.) | € 93,30 |
| Imposto | € 5,60 |
| Preço (iva inc.) | € 98,90 |
| Disponibilidade | Indisponível |
Descrição do Produto
Public Relations Planning provides students with an in-depth understanding of the steps involved in planning and executing a successful PR campaign. Taking a strategic approach to the subject, the authors bring years of practical experience to the project, helping students see how theoretical elements fit together in reality.