The Production of Seriousness
€ 59,90
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Informação do Produto
| ISBN | 9781349346691 |
|---|---|
| Editora | Palgrave Macmillan |
| Preço (iva excl.) | € 56,51 |
| Imposto | € 3,39 |
| Preço (iva inc.) | € 59,90 |
| Disponibilidade | 2 unidades em armazém externo |
Descrição do Produto
This book is about the roots of managerial rationality. A theoretical base, founded on the concept of 'memetics' is developed in order to explain human thinking and human reason as products of cultural evolution. Cultural change and development are explained by simple, value-driven memetic mechanisms like 'ritualization' and 'extremization'.