Airline Marketing and Management

€ 60,90

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Informação do Produto

ISBN	9781409401490
Editora	Taylor & Francis Ltd
Preço (iva excl.)	€ 57,45
Imposto	€ 3,45
Preço (iva inc.)	€ 60,90
Disponibilidade	2 unidades em armazém externo

Airline Marketing and Management examines the principles of marketing and demonstrates the ways in which these principles can be applied to today's airline industry. It has been thoroughly updated and expanded for this seventh edition, to keep pace with changes affecting the industry. Written in a straightforward, easy-to-read style and combining u