A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

€ 106,90


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Informação do Produto

ISBN9781483377445
AutoresChristian M. Ringle, G. Tomas M. Hult, Joe Hair, Marko Sarstedt
EditoraSAGE Publications Inc
FormatoCapa mole
Número de páginas384
Peso (kg)0,566
Data de Publicação19/05/2016
Preço (iva excl.)€ 100,85
Imposto€ 6,05
Preço (iva inc.)€ 106,90
Disponibilidade1 unidade em armazém externo

Descrição do Produto

With applications using SmartPLS —the primary software used in partial least squares structural equation modeling (PLS-SEM)—this practical guide provides concise instructions on how to use this evolving statistical technique to conduct research and obtain solutions. Featuring the latest research, new examples, and expanded discussions throughout, the Second Edition is designed to be easily understood by those with limited statistical and mathematical training who want to pursue research opportunities in new ways.

Please note that all examples in this Second Edition use SmartPLS 3.
To access this software, please visit