Doing Media Research
€ 57,90
Envio em 4/5 dias
Informação do Produto
| ISBN | 9781529602043 |
|---|---|
| Autores | Michael Stevenson, Misha Kavka |
| Editora | SAGE Publications Ltd |
| Formato | Capa mole |
| Número de páginas | 312 |
| Peso (kg) | 0,552 |
| Data de Publicação | 21/01/2025 |
| Preço (iva excl.) | € 54,62 |
| Imposto | € 3,28 |
| Preço (iva inc.) | € 57,90 |
| Disponibilidade | 5 unidades em armazém externo |
Descrição do Produto
What is media research and how is it done? This book offers detailed introductions and practical guidance for all aspects of media research, from developing a research question and choosing sources to interpreting media texts, applying qualitative and quantitative methods, conducting interviews, and much more.
You will encounter:
- A ′Fundamentals′ section covering eight big topics like ′what is method?′
- A global perspective reflected in case studies of media research in Asia, Africa and South America
- Practical examples on topics from crafting a thesis statement to conducting an analysis and presenting the outcomes
- Integrated discussion of contemporary issues like the ethics of social media research
This essential companion will empower any media student to tackle their research with confidence and skill.