Business to Brand
€ 26,90
Informação do Produto
| ISBN | 9781743799710 |
|---|---|
| Autores | Fiona Killackey |
| Editora | Hardie Grant Books |
| Formato | Capa mole |
| Número de páginas | 256 |
| Peso (kg) | 0,666 |
| Data de Publicação | 03/09/2024 |
| Preço (iva excl.) | € 25,38 |
| Imposto | € 1,52 |
| Preço (iva inc.) | € 26,90 |
| Disponibilidade | 4 unidades em armazém externo |
Descrição do Produto
Business to Brand: Moving from Transaction to Transformation is the definitive guide for all small business owners who want to create a brand — not just a business.
In this practical guide, business coach, award-winning author, podcaster and educator, Fiona Killackey shows you how to transform your business into a brand you can be proud of. Whether you are just starting out or decades into your business journey, you will learn the essential ingredients for moving your audience from simply transacting with your business to being transformed by your brand.
From product development to positioning, visual identity to values, team building to tone of voice, you’ll have a clear understanding of where you’re going and exactly how you’ll get there. Complete with step-by-step tips and templates, as well as case studies and interviews with successful brand owners, Business to Brand will have you energized and excited about your future.