Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

€ 61,90

Disponível para envio em 4/5 dias

Informação do Produto

ISBN9781911635482
EditoraGoodfellow Publishers Limited
Preço (iva excl.)€ 58,40
Imposto€ 3,50
Preço (iva inc.)€ 61,90
Disponibilidade1 unidade em armazém externo

Descrição do Produto

Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.