Blockbusters : Why Big Hits - and Big Risks - are the Future of the Entertainment Business

€ 18,90


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Informação do Produto

ISBN9780571309221
EditoraFaber & Faber
Preço (iva excl.)€ 17,83
Imposto€ 1,07
Preço (iva inc.)€ 18,90
Disponibilidade4 unidades em armazém externo

Descrição do Produto

What is behind the phenomenal success of entertainment businesses such as Warner Bros, Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? In this book, the author explains a powerful truth about the world of entertainment: building a business around blockbuster products is the surest path to long-term success.