Competing Against Luck : The Story of Innovation and Customer Choice

€ 26,90


Disponível para envio em 4/5 dias

Informação do Produto

ISBN9780062435613
EditoraHarperCollins Publishers Inc
Preço (iva excl.)€ 25,38
Imposto€ 1,52
Preço (iva inc.)€ 26,90
Disponibilidade1 unidade em armazém externo

Descrição do Produto

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow?