
Marketing Management 5th European Edition
€ 104,90
Disponível para envio em 4/5 dias
Informação do Produto
| ISBN | 9781292727035 |
|---|---|
| Editora | Pearson Education Limited |
| Preço (iva excl.) | € 98,96 |
| Imposto | € 5,94 |
| Preço (iva inc.) | € 104,90 |
| Disponibilidade | 9 unidades em armazém externo |
Descrição do Produto
The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European edition focuses on fundamental aspects such as accessibility and the fast-moving pace of modern marketing. Covering a wide range of concepts, in-depth European case studies and exercises, the book offers the tools every student needs.